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Mexican actress Victoria Ruffo (above and on home page) stars in Telemundo's novela "Victoria," which wrapped up a 35-week run on Friday night (Aug. 1). The series finale grabbed on average nearly 800,000 viewers in the 18 to 40 demo.
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Telemundo's 'Victoria' Ends Strong
August 05, 2008
By Della de Lafuente
NEW YORK Telemundo's novela "Victoria" wrapped up a 35-week run on Friday night (Aug. 1) with a series finale that grabbed on average nearly 800,000 viewers in the 18 to 40 demo, per the Nielsen Television Index.
The final episode of "Victoria" was the network's second most watched novela finale in the 9 p.m. time period after Zorro, which pulled in a network record 942,000 viewers when the dramatic series ended in July 2007, per Telemundo.
"Victoria" also outpaced the finale of "Esclava Isaura," the series that ended in December 2007 and preceded the 35-week run of the soap opera starring Mexican actress Victoria Ruffo. On its last night, "Esclave Isaura" drew 615,000 viewers 18 to 49, the network said.
Throughout the 35 weeks of the series, "Victoria" grabbed on average 741,000 adults in the 18 to 49 demo, making it the network's most watched novela during the 9 p.m. time slot, ahead of "Zorro," 660,000; "Esclava Isaura," 577,000; "Amor Mío," 553,000; "Corazón Partido," 544,000; "Decisiones Extra," 529,000; and "Amores," 518,000.
Often during the novel's second half-hour period, "Victoria" held its own and pulled in viewers from the English-language networks, attracting more than 300,000 women -- nearly the same number of viewers who regularly tuned in to watch Fox's "Friday Movie. Among male viewers 18 to 34, the soap often pulled in on average 194,000 men, edging out viewers of big sister network NBC's "Dateline."
For an alternative ending to the one in Friday night's finale of "Victoria" is available on yahootelemundo.com for viewers who were unhappy with the ending that aired on TV, per the network.
Novela star Ruffo is expected to return to Telemundo in the novela "Amor de Madre," ("A Mother's Love"), a series announced as part of the 2008-2009 lineup and selected by Ruffo as her next starring vehicle on the network.
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